About: Roger Craver

Co-Editor, The Agitator

A lawyer by training, a copywriter and strategist by trade, and a curious and optimistic guy by nature, Roger considers himself 45 years in and only halfway through a career in direct response fundraising and marketing. He sees the future only growing brighter since early years at Craver, Mathews, Smith & Company using direct response techniques of the day to help launch or build groups like Common Cause, The National Organization for Women, ACLU, the Sierra Club, Greenpeace, Amnesty International and dozens of other major organizations, both in the U.S. and in Europe. It’s his hope that in this space we can — together — shine the spotlight on the trends, talent, techniques and technologies that will make us all perform better tomorrow than we do today.

Posts by Roger Craver:

• Stop Toilet Paper Hoarding. Start Empowering Your Donors. (March 26, 2020)