Writing Prayer Letters That People Want to Read

On a visit with Herb and Sandy, one of my first ministry partners, Herb pulled out a neat stack of prayer letters and thank-you notes from the last ten years. Sandy said, “He has all of them.” Today that comes to over 38 years of letters and notes we wrote them! Herb stumped me when he referred to something I specifically wrote some time ago. After he prompted me, I finally remembered! Is the hard copy prayer letter dead? Brian Barela, Campus Crusade’s Director of Digital Media, is an advocate for the right use of social media when communicating with […]

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Five Essential Tools to Overcome a Disaster

Recently, I was reading an article that asked, “What are the top 5 tools that will help you survive a natural or man-made disaster?” Realizing that many in Christian ministry who are raising support seem to be teetering on the brink of disaster, I found myself taking the principles of that article and applying it to Ministry Partner Development (MPD). Here are the tools: 1. Your Brain – This is the single most important tool in any survival situation. Reading 2 Corinthians 10:3-5, I’m quick to recognize that our natural thinking does not provide the solution, but the key is […]

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Do’s and Don’ts of Using Social Media in Support Raising

Email, Websites, Cell Phones, My Space, Facebook, Texting, YouTube, Blogging, Skyping, Tweeting, Smart Phones, Linked In, Mail Chimp, etc, etc…Where does it end? Where are we going? How can I possibly keep up? It can seem like a runaway freight train overloaded with complex technology! If you are hanging on for dear life when it comes to understanding (much less using!) all the social media options available to us, you’re not alone. Yes, those of you under 25 might feel like the proverbial kid in the candy store, but the rest of us old timers may liken it more to […]

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The Top Four Books on Support Raising

1. Friendraising: Building a Support Team that Lasts by Betty Barnett, Published by YWAM in 1991.      Barnett is on staff with Youth With A Mission and trains their staff in support raising from her base in Hawaii. In her short, but powerful book, she teaches the four practical pillars of lasting friend and support raising: Friend Raising, Generosity, Communication, and Prayer with Promises. The only one listed here written by a woman, she brings a warm and enduring emphasis on building life long relationships with our supporters. Barnett exudes a genuine authenticity through her own story and the testimonies […]

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Newsletters: The Good, the Bad, the Ugly

Like you, I get numerous ministry newsletters each week from various Christian workers around the world. A few are good, more are bad, and some…really ugly! Let’s look at them in reverse order: The Ugly : 1. Distress signal : “We’re going under unless you give!” may work once, but if we do it again, our supporters will have huge questions about our ability to raise and manage funds. 2. Subtle ask : Instead of asking folks face to face to join our team, we slip in hints in the prayer requests, or even worse, we include envelopes to do […]

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  • Looking Beyond the Class
    At first, the words were faint, harmlessly percolating in my mind, but a question soon formed and draped over my shoulders...
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