Blog / Thriving for a Lifetime

Core Messaging is just what it sounds like: the core, the foundation, of everything you want to and have to say.  If you get these right, your communications become easier throughout the year, and you have a better chance of following the old “they need to hear it 7+ times to pay attention” rule.  Without core messages, your funding plan falls flat because your donors will lack the clarity of message. And without that funding plan, your core messages would never see the light of day.  It’s a hand-in-hand thing. Let’s build some strong messages out of all your hard […]

In ministry, our supporters are like a family. We have a common Father, we interact and communicate with them, share a common vision, pray for each other, and have obligations to each other. Family reunions are a way to gather distant relatives together who are willing to come together because of a family bond and often a central person like a grandparent who is the glue to bring everyone together. Similarly, ministry partner reunions are a great way to engage with your supporter family who may not have much in common but you, and their belief and support of your […]

Scripture commands us to love everyone. Right? But I don’t see where it says we have to like them! I believe enjoying someone is the greatest compliment you can pay anyone—including God. For instance, do you have to do a quiet time this morning, checking off the obligatory box on your dreaded daily “to do” list? I’m sure that really impresses the Lord! But, what if you wanted to spend time with God because you truly enjoy Him? Would that make a difference—for both of you? Let’s apply that concept to our supporters; that we start to connect with them […]